Strategic Marketing Services

At Magnum Radius, we believe strategy is the soul of marketing. Our Strategic Marketing Services are designed to empower businesses with data-backed decisions, compelling positioning, and go-to-market excellence. We help brands decode market dynamics, design winning strategies, and dominate competitive landscapes using a perfect blend of analytics, creativity, and foresight. Whether you're launching a new product, entering a new market, or redefining your brand, we align your marketing engine with business goals to drive sustainable growth.

Data-Driven Strategy & Planning

In today’s dynamic landscape, gut feel isn’t enough. Magnum Radius delivers data-first strategy development, leveraging AI-driven insights, predictive modeling, and behavioral analytics to craft multi-channel marketing plans. Our strategic blueprints go beyond campaigns – they optimize investments, improve audience targeting, and future-proof your growth.

What We Do:

  • Market segmentation using AI

  • Channel mix planning

  • Predictive ROI forecasting

  • Automation-aligned campaign planning

  • Audience journey mapping

Brand & Positioning Strategy

A brand is more than a logo – it's a promise, personality, and perception. We help businesses develop a clear, bold, and future-ready identity that differentiates them from the noise. From heritage brands to disruptive startups, we position your brand to influence decisions and earn loyalty.

What We Do:

  • Brand architecture & narrative design

  • Value proposition development

  • Purpose-led branding (sustainability, innovation, impact)

  • Visual tone & messaging frameworks

  • Brand transformation roadmaps

Market Research & Consumer Insights

We decode the “why” behind customer behavior. Our research blends quantitative rigor with qualitative depth, combining traditional tools (surveys, FGDs) with modern intelligence (social listening, big-data mining). The result? Rich, actionable insights that de-risk decisions and fuel customer-centric innovation.

What We Do:

  • Quantitative & qualitative research

  • Competitor & trend benchmarking

  • Customer persona & psychographic mapping

  • Voice of customer programs

  • Social and sentiment analytics

Go-to-Market&Omni-Channel Strategy

A great product needs a powerful launch. We build go-to-market strategies that orchestrate all marketing levers—digital, offline, influencer, PR into one integrated playbook. With India’s evolving digital consumer base, we also enable regional-language campaigns, mobile-first assets, and phased rollouts tailored to audience behaviors.

What We Do:

  • Integrated go-to-market playbooks

  • Channel rollout strategy (digital + traditional)

  • Mobile-first & regional content frameworks

  • Launch calendar with KPI-linked checkpoints

  • Sales enablement alignment